Cost: On average, I see these lipsticks being sold for ~7 dollars. In my opinion, this is a bit high for a drugstore lipstick.
Packaging: These lipsticks look beautiful. There's no denying that. The packaging is sleek and sturdy and they have a nice weight to them. The only downside I've noticed is that after a few weeks of use, the actual tube of product twists a bit and no longer aligns with the package. This is a little annoying, but not a deal breaker.
Consistency: The lipstick is VERY soft. This is a very smooth and conditioning product with a gel-like feel and glossy finish.
Pigmentation: If you want a bold and pigmented lip color, this probably isn't what you're looking for. The pay-off isn't terrible, but this is more of a sheer gel formula.
Staying Power: Because the lipstick is so soft, the color doesn't last very long. I find myself reapplying pretty often.
Shade Range: Not incredibly diverse or expansive, but there are some beautiful and unique options.
Here are the shades I own:
L to R: 001 Pink Truffle, 027 Juicy Papaya, 050 Berry Smoothie, 085 Sugar Plum, 070 Cherry Tart, 010 Raspberry Pie, and 040 Red Velvet
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Pink Truffle
Juicy Papaya
Berry Smoothie
Sugar Plum
Cherry Tart
Rapberry Pie
Red Velvet
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Now for some swatches:
(001) Pink Truffle is a great everyday color. I'd describe it as a brownish pink. Very, very subtle shimmer. I can see this working on a lot of different skin tones.
(027) Juicy Papaya is a nice summer color. It's one of the sheerer colors I have, but as someone who shies away from orangey shades, I appreciate that. Just don't think you're getting the bright orange you see in the tube.
(050) Berry Smoothie is the first shade I bought from this range and I found it a bit disappointing. It's very sheer and has a bit more shimmer to it than I had hoped for.
(085) Sugar Plum would not photograph for me. I would describe it as a mauve/plum shade and it's just not showing up. It's a bit softer and creamier in reality and a really lovely shade.
(070) Cherry Tart is a perfect "starter red." If you're looking to start wearing red, but are new to lipstick or just new to brighter shades, try this color out! It's subtle and wearable and a really nice true-red.
(010) Raspberry Pie is my kind of pink. It's a glossy, dark, blue-based pink and is incredibly flattering and soft.
(040) Red Velvet is what I'd call a muted 90's red. It's a nice warm brown-red with a light gloss. This color would be perfect for the fall.
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